Synthink Web Platform

Collaborative platform to learn design tools collabratively

Master Graduation Project Web Platform 4 Months
Synthink is a web platform where you can boost your software skills by connecting and collaborating with peers and industry experts. Our goal is to create a fresh, dynamic space for remote learning and growth.
Challenge icon
Challenge

Improving skills takes time and effort. Even with plenty of online resources, going through the process alone can make it hard to stay on track.

Goal icon
Goal

To empower individuals to improve their skills by fostering a collaborative and supportive online learning environment.

Discover

Starting Point

During my Bachelor’s, I noticed in a 3D modeling course that everyone struggled much more when working alone than when we collaborated. This realization inspired me to write my thesis on the topic.

Collaboration Example 1
Collaboration Example 2
Mind Map

Over the years, through my education and by studying how design and software are taught, I’ve worked to organize my thoughts, spot patterns, and draw valuable connections and insights.

Mind Map
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Causal loop and Archetypes

To shape the focus of my thesis, I conducted a literature review to see if recent research matched my ideas. After exploring studies on design software learners in different countries, I defined my research question and used archetypes and causal loop diagrams to guide my approach.

Feedback Loop 1
Feedback Loop 2
Feedback Loop 3
Pedagogical Perspective

Alongside exploring the research question, I also focused on integrating pedagogical insights. A key concept was Lev Vygotsky’s Zone of Proximal Development (ZPD), which provided valuable guidance for building the foundation of my thesis. This theory outlines three main groups of abilities within its framework.

Person learning individually
What person learns
individually?
Person learning with help
What person learns
with help?
Beyond person's reach
Beyond person's
reach.
Decision Point 1 / 4
The Research Question
Survey

After recruiting participants who regularly use and learn design software, I sent out a survey to gather insights. They shared and rated their past and current experiences. Here are the four key highlights from the survey:

View the survey document
Needs an
assistance
'Even if there are step-by-step guides for different features, I might require to try and receive someone's comments over what I have done.'
Multiple
software use
'Some software, despite not having so many features, still save time for specific needs and tasks rather than trying to complete everything in just one software'
Collaborative
university projects
'Collaborative efforts allow everyone to complement each other's shortcomings, leading to stronger outcomes'
Tutorials are
not enough
'I like to also read other users' comments on the specific tools and abilities about the software'
Interviews

I conducted interviews with both experts and beginners, each bringing different experiences with design software. The questions for each group were customized to explore their specific needs and challenges. Here are the main highlights from each group:

Interview Group

Key Feedback

Learner

“Collaborative digital environments are my top choice for improving. Working with peers and colleagues is definitely more effective.”

Expert

“I attended many workshops while learning the software I use daily. The popularity of courses, however, is constantly decreasing.”

Interview Sheets
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Decision Point 2 / 4
Insights & Conclusions

Empathize

Persona

Based on my research, interviews, and surveys, I developed two distinct personas for each user group. Both play a key role in shaping the web platform’s environment.

isak persona
Learner
Isak
“I lost my motivation every time after spending a while on software. Being in a social environment always helped me build new skills and habits.”
😕 Frustrations
  • Being alone while building skills and trying to stay on track.
  • Overwhelming and unorganized information online.
🎯 Goals
  • Having a community or friends who share the same journey.
  • Getting constant feedback from peers and friends.
| Eager to Improve
| Independent
| Introvert
bjorn persona
Expert
Björn
"Sharing knowledge has always been my passion. Constant learning not only helps me grow but also supports other newbie designers and fresh starters."
😕 Frustrations
  • Finding the right interaction in the right place.
  • High competition when marketing materials.
🎯 Goals
  • Sharing knowledge and building new skills through interaction.
  • Promoting newly published tutorials and guides.
| Social Bird
| Helpful
| Extrovert
User Journey Map

After thoroughly investigating the problem and considering earlier findings, a draft journey map was created to outline the user steps.

Customer Journey Map
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Decision Point 3 / 4
Empathize Insights

Ideate

Wireframing

After synthesizing all the data and narrowing down the key points, I started sketching ideas in eight frames. This approach was helpful for exploring different directions for the product.

Wireframe 1
Signing up and user onboarding stages.
Wireframe 2
Filling up necessary credentials to get started.
Wireframe 3
Initial homepage and searching feature layout ideas.
Wireframe 4
After any search, how the keywords and results would be positioned.
Wireframe 5
On any software page, collaborative part and detailed or concise information about the software.
Information Architecture

I conducted a personal card sorting activity and, based on the results, developed an information architecture that matches the needs of the target users.

Info Architecture
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Flow Diagram

Below, I’ve summarized the journey to show how target users experience a learning process through the solution, along with the interactions between pages.

Flow Diagram
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Prototype

High-fidelity mockups

Hi-fi mockups showcase the solution in reaching financial goals. Iterated and user-tested to polish micro-interactions & visuals.

high-fidelity-1
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Presents the tagline, key call-to-action, and visual identity to welcome users and guide them to the search feature.
high-fidelity-2
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Lets users browse design tools, apply filters, and quickly find relevant options based on needs and skills.
high-fidelity-3
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Shows refined search results after selecting specific skills or tags, keeping navigation focused and relevant.
high-fidelity-4
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Displays essential information about a selected tool, including features, learning opportunities, and collaborative options.
high-fidelity-5
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Lists current collaboration sessions for a tool, showing task type, skill level, participant count, and join options.
high-fidelity-6
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Summarizes the learner’s information, tracked skills, followed courses, and past collaborative sessions.
high-fidelity-7
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Highlights available courses for a selected tool, expert ratings, and ways to connect with the learning community.
Usability Testing

A total of three participants provided feedback on the overall user experience and design of the high-fidelity mockup. After testing the working prototype, they were asked a series of questions.

Positives
  • Seeing suggestions while searching for any software is a good idea and helps me understand what kinds of software are related.
  • The session system is a clever feature. Finding new people who follow the same path is much easier this way.
  • It's easy to find experts in a specific field or software through this way of presenting results while searching.
🟥 Negatives
  • The hierarchical order of the Call to Action (CTA) buttons should be reconsidered.
  • The collaborative section might need a little more explanation about what it is and what it actually provides for users.
  • The number of people in the session section appears cluttered. There might be clearer ways to present this information, such as with icons or images.
Usability Testing Sheets
Press to see the sheets in detail
Style Guide

Synthink’s interface uses a modern, approachable palette with soft gradients, inviting primary actions, and clean, geometric typography. Core elements are built with Plus Jakarta Sans and a clear visual hierarchy to support focus and collaborative engagement.

Colors
Preview Token State WCAG AA WCAG AAA
#145AFF
color.button Primary PASS FAIL
#FAD444
color.button.secondary Accent PASS FAIL
#F8F8F8
color.background Neutral Background FAIL FAIL
#181818
color.text Neutral Text PASS PASS
#757575
color.text.secondary Neutral Text Secondary PASS FAIL
#EAF0FF
color.background.hover Brand Hover FAIL FAIL
#1D874C
color.affirmative Affirmative PASS FAIL
#E51C06
color.negatory Negatory PASS FAIL
Typography
Preview Token Font weight Font size
Headline 1 font.headline1 700 / Bold 4rem / 64px
Headline 2 font.headline2 700 / Bold 3rem / 48px
Headline 3 font.headline3 700 / Bold 2.25rem / 36px
Headline 3 font.headline3.small 700 / Bold 1.25rem / 20px
Body 1 font.body.large 400 / Regular 1.75rem / 28px
Body 2 font.body.medium 400 / Regular 1.5rem / 24px
Body 3 font.body.small 400 / Regular 1.25rem / 20px
Body 4 font.body.xsmall 400 / Regular 1rem / 16px
Buttons
Preview Token State / Description
button.primary.default Default
button.primary.hover Hover
button.primary.selected Selected
button.primary.disabled Disabled
button.secondary.default Default
button.secondary.hover Hover
button.secondary.selected Selected
button.secondary.disabled Disabled
button.tertiary.default Default
button.tertiary.hover Hover
button.tertiary.disabled Disabled
button.variant.warning Warning
button.variant.negatory Negatory
button.variant.affirmative Affirmative
Decision Point 4 / 4
Design Decisions

Key Features of

Synthink

Eren Bal - Portfolio Website

Synthink prototype

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Open prototype

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Reflection

What I learned

Synthink started as a response to the real struggles designers face when learning new tools—navigating scattered resources, juggling multiple apps, and seeking authentic feedback. Leading this project pushed me to focus on designing for real human needs rather than just feature lists.

Surveys and interviews revealed that guided learning is only effective when paired with feedback, community, and transparent peer support. Usability testing regularly surfaced new friction points and blind spots, especially in how users approach collaboration and search for expertise. Each round of feedback forced me to rethink both interaction details and the big picture of the platform.

Prototyping with a modular approach made it possible to quickly adapt and test ideas—such as inline comments, shared sessions, and the “search & connect” flows. Building a flexible design system from the start helped keep things consistent as the platform evolved, especially with color, accessibility, and layout decisions across light and dark modes.

Most of all, I learned that social learning works best when every user can find a path that matches their own pace, style, and goals. Listening closely to both beginners and experts shaped every step of the project.

Key Takeaways
  • Effective learning platforms blend personal guidance, community feedback, and easy discovery—one-size-fits-all doesn’t work.
  • Iterative testing exposed surprising habits and needs that weren’t obvious from research alone.
  • Small usability tweaks—like clearer labels and more focused CTAs—made a big difference in user confidence.
  • Design systems save time in the long run, especially when switching between light and dark themes or testing new features.
  • It’s crucial to make space for users to collaborate, share advice, and learn together, not just passively consume tutorials.
Next Step

Going forward, I plan to expand usability testing to bring in more diverse participants and scenarios, including advanced learners and mentors. I want to deepen real-time collaboration tools and push the boundaries of community-driven learning. Above all, I’ll keep refining Synthink to help every user build skills with confidence and real support from others.